Liju KV

Lendmate

project snapshot.

Lendmate is a digital lending platform aimed at simplifying peer-to-peer loans in the UAE. I redesigned the mobile experience to make loan applications faster, transparent, and more user-friendly.

Lendmate is a trust-based, friendly app that helps people track informal loans and send respectful reminders, reducing stress and protecting relationships.

INDUSTRY:

FINTECH MOBILE APP

CLIENT:

PERSONAL PROJECT

YEAR:

2025

EXPERIENCE:

FIGMA | FIGJAM |MIRO

my role.

End-to-end UI/UX design | Wireframing & prototyping | User survey | Usability testing | Visual design

problem.

Informal borrowing and lending among friends and family is messy: People forget due dates; Awkward reminders strain relationships; No clear record of who owes whom.

Here, how might we help people manage informal borrowing & lending without friction in relationships?

how I designed.

Researched user pain points (19 participants),

synthesized insights, created flows for both borrowers and lenders

Iterated designs based on feedback from usability tests

designed a friendly ledger, chat-based borrow cards, and empathetic reminder system.

Impact.

Reduced loan request and repayment completion time by

40%

through simplified Borrow and “Pay Now” flows, Increased borrower conversion rates by

22%

Achieved higher trust perception with clear status tracking, friendly reminders, and transparent ledgers.

This is an anticipated impact as the final product has yet to be released.

case study.

Read Case Study